In order to grow in business you must consistently analyze your performance. Before each new quarter or fiscal year begins, it’s important to take stock of your current position including wins, losses and misses. Below I’ve outlined 5 areas where I believe you must focus your attention in order to have a successful business and perform at optimal levels. When you take these 5 steps to address the following areas, you will be able to review your performance and project future performance more effectively.
1. Assess where you are right now.
Your current position in your business should be something you’re able to describe and put your fingers on. You should be able to answer questions like: Where do you stand in terms of your financial, personal, business and professional goals? How much money have you made so far? What accomplishments have you made? When you take inventory of where you are right now, it’s easy to plan ahead.
2. Determine what you truly love to do.
In a word it’s called passion. Doing what we love keeps us motivated and that motivation translates into passion and momentum. We all have some things that we enjoy more than others. What is it that you freaking LOVE to do? Perhaps it’s something that you would do whether you were paid for it or not. Or maybe it’s just a part of your job that gets you stoked or excited. What is that thing? Determine how you can do more of it as well as ways you can monetize it.
3. Decide what you need to delete or discontinue.
This is the hard part. Many of us don’t want to look in the mirror and give ourselves tough love to change something we know needs our attention. However, if you want to grow and win big you must have the conversation with yourself to STOP doing what doesn’t serve you. It could be spending money or wasting time with the wrong people or things. Whatever it is, decide now that you will make a change.
4. Figure out what you want more of.
This is the fun part. Many of us wish we can have more money. Because money just makes things easier for most of us. BUT besides money, what do you need more of? Is it training, coaching, reading, education, networking, collaboration or office assistance? Determine what you need that will move the needle in your business. How can you get more of what you need without necessarily paying for it? It’s time to get creative to figure out how you can get more of what you need to help you grow.
5. Analyze areas where you need help.
There’s something that each of us wishes that we had assistance in doing. If you could wave a magic wand and have the life or business of your dreams… what would be the one thing that you would not personally want to be responsible for? It’s that thing that drives you nuts because you don’t like doing it. Do you need to outsource a particular part of your business? Perhaps you need to bite the bullet and hire someone.
Once you address these areas in your business and life, I promise you will experience greater clarity on how you can set yourself up for success. After all, improving your future performance will only happen if you are clear on your prior history including all wins and losses.
Lori A. Manns is an award-winning marketing expert, sales coach and business strategist who works with small business owners to help them elevate their brand, get more dream clients and grow revenue. Lori is President of Quality Media Consultant Group and founder of the Trailblazer Business Academy where advancing entrepreneurs go to learn growth strategies and how to run a profitable business the soulful way. Lori is the creator of the Sponsorship Sales Secrets System™, which shows clients how to get more sponsors and sales for their business, guaranteed. To learn more about the work Lori does to help business owners and entrepreneurs all across the U.S. to accelerate their revenue and succeed in business,